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Creating a List of Prospective Business Names Brand yourself. Address your customer base. Make lists of words that represent the qualities you want to market. Try a simple one-word name. Come up with some simple adjective-noun phrases. Use a proper name. Make a new word. Play with words.What is business name?
A business name is your business’s legal name. It is the official name of the person or entity that owns a company. And, it’s the name you use on your government forms and business paperwork.